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eBusiness Concentration
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> eBusiness Concentration
The eBusiness Concentration is
designed to provide students with both the business and technical
knowledge needed to succeed in the exciting new world of electronic
commerce. The eBusiness Concentration includes advanced study
and application in synchronous and asynchronous environments,
data warehousing and data mining, intranet and extranet development,
knowledge management, intellectual property, financial analysis
techniques, short-term and long-term planning, virtual offices,
how to attract and maintain an e-customer base, and supply
chain management. This knowledge is essential in all professions.
CURRICULUM OVERVIEW
M.B.A. students must complete a minimum of 36 credit-hours.
This concentration is offered only online in order to facilitate
learning in the eBusiness environment.
M.B.A. Required Core Curriculum
(24 hrs):
ACCT
6321 Managerial Accounting
FINA
6301 Corporate Finance
MANA
6302 Quantitative Analysis for Managers
MANA
6310 Leadership in Management
MANA
6320 Business Ethics
MANA
6341 Strategic Management Decisions (last course
in program)
MISM
6314 Management Information Systems
MRKT
6301 Creative Problem Solving for Marketing Decisions
eBusiness Concentration Courses
(12 hrs):
Required courses in this concentration include:
MISM
6350 eBusiness Technologies
MISM
6351 eBusiness Design and Development (Prereq: MISM
6350)
MISM
6352 eBusiness Entrepreneurship (Prereq: MISM 6350)
MRKT
6350 eBusiness Marketing (Prereq: MISM 6350)
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