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Graduate Course Descriptions

COMA 6312   (3-3-0)   Advanced Persuasive Communication

Theories, research, and practices related to interpersonal, group, and public persuasion form the foundation for this study of influence messages. Topics include: propaganda techniques, analysis of advertising techniques, social influence, and analysis of political communication.  

  • Offered: Periodically.
  • Prerequisite: None.

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