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Descriptions > Undergraduate
HHMA 4340 (3-3-0) Strategies in Hotel and Hospitality (S-L)This course serves as the capstone course for the hospitality and hotel management program. This is a senior-level course focusing on evaluation of operating standards essential to the profitability of a lodging and accommodation organization. Application of theory to operational decisions will serve as the foundation of the capstone course. A case study approach is utilized to develop understanding of the practical challenges of creating organizational strategy.
This course contains a field-based service-learning component. Periodically.
Prerequisite: ACCT 2301, 2302, 3300; FINA 3301; MANA 3301, 3306; MRKT 3301; HHMA 3301; HHMA 3302; HHMA 3303; HHMA 4320; HHMA 4330.